The final 2025 call under the EU’s Creative Europe programme, MEDIA subprogramme, is now open. The grant, titled “Sales Agent for European Film Content”, aims to support the distribution and promotion of European films across borders.

Programme Overview

This funding opportunity is designed to enhance the international circulation of recent non-national European films. It also seeks to strengthen cooperation between production and distribution sectors in the audiovisual industry.

The grant covers both theatrical and online distribution.

Who Can Apply

All types of organizations are eligible to apply, including:
– public, private, non-governmental, community-based and international entities
– based in Creative Europe member states

Applications must be submitted electronically via the EU Funding & Tenders Portal.

Expected Outcomes

– Improved transnational distribution of recent European films
– Increased investment in acquisition, promotion, and distribution
– Stronger connections between producers and distributors
– Enhanced competitiveness of non-national films in European markets

Key Benefits

– Financial support for theatrical and digital releases
– Promotion and acquisition support
– Cross-sector collaboration opportunities
– Strengthened visibility of European content

How to Apply

Submit your application through the official portal: Apply on EU Funding & Tenders Portal

Important Details

– Deadline: June 19, 2025, 17:00 CET (Brussels time)
– Total budget: €5,150,000
– Eligible applicants: all organization types

Why It Matters Now

This grant “Sales Agent for European Film Content” offers vital support to help European films reach broader audiences. It also enables distributors to build stronger, international portfolios while promoting cultural diversity in the audiovisual space.

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